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YOU GOTTA WANNA

by Dave Preston

The first time I was dragged (kicking and screaming) into a sales training session, the initial concept surprised me by making perfect sense. “You gotta wanna.”

A great salesperson is someone who wants the sale more than the paycheck – someone who derives great satisfaction from helping a customer find the right product for that customer, and following through to the conclusion of the sale. Such salespeople tend to be extremely successful and to make a good living – but that is not the motivator. They purely WANT to sell. I did not, and still do not, which is why my work is to be considered, at best, tangential to sales, and we are all the better for it.

You can motivate a sales staff, whether the product be motorcycles, shoes or anything else, in various ways. Offer more or less money, provide pressure with sales goals reasonable or impossible, add positive or negative reinforcement, or pervade your staff with terror – all have been tried somewhere and worked to some degree – but none of them can produce the results of the “gotta wanna” salesperson.

That is probably true in your line of work as well, no matter what it is. I know I REALLY wanted to be an excellent junior and senior high school English teacher. We can leave it to others to assess if I measured up to my own aspirations, but I know how hard I tried. Why did I want it so? Don’t know. There was no history in my family of teaching. Both my parents were mechanical engineers, one brother a chemical engineer, and the other a physicist who meandered into professional classical music and then computers. Where did I get the notion to teach English to teens, and to coach sports that nobody in my family played, understood, or found at all interesting? Dunno.

At work, don’t you find that the people who really get things done are the people with the “Gotta Wanna?” Their desire to do what needs to be done far outweighs their salary level, age, experience or educational background. Saul Alinsky, who pretty much wrote the book (literally) on community and protest organizing, felt that in any organization, 10% of the people do 90% of the work. If you need more done you might as well start with that 10%, because they will end up doing it anyway. This is not fair, perhaps, but I have found it to be true. What Mr. Alinsky did not add (or maybe he did – I did not read the entire book) was that the 10% doing 90% of the work were also having 90% of the fun!

What if we apply that to riding motorcycles? What is it with motorsports that you personally “gotta wanna”? The first time I sat on a motorcycle – as a passenger – at the age of 15, remains the closest thing to a religious experience I’ve ever experienced, and I state that with no sarcasm. I was transported and transfixed. It became extremely important – immediately – that I ride a motorcycle.

I recently had the opportunity to take Puget Sound Safety’s Adventure Camp, with the intent to learn to ride dual sport bikes. The concept of “gotta wanna” was present for me the entire weekend. I pondered this as I mowed my lawn in reflection after I returned home. The fact of the matter is that I did not succeed at the camp, by my own standards. I learned an enormous amount, and my riding improved exponentially. The instruction was fantastic and I was surrounded by supportive people and terrific equipment. The weakness in the school experience was… me. Simply put, I do not have the “gotta wanna” when it comes to riding dual sport bikes.

I do not know why this is so, but there is no denying it. If you truly do not wish to do something that is difficult, you will not, or you will not do so with the success you would like. The reasons why you lack the desire may be obscure to you, or totally inexplicable, but what is, is what is.

Since I began messing around with the motorsports business as a paid employee some dozen years ago, first with cars and then motorcycles, I have done all sorts of improbable things: a pass down a drag strip in a pretty serious car I had never seen before and got to drive from the pits to the starting line as a ‘warm up,” a night rally on forest service roads in a Hummer, drag racing events in a Miata and a pickup, and a whole host of motorcycle adventures including photo shoots that came very close to stunt work. For all of these things, I had not the slightest doubt that I could hop into a car I had never seen or a bike I had never ridden and do what needed to be done – because I REALLY wanted to, and had convinced myself that I could.

With off-road bikes – for reasons that totally elude me – I simply do not have that passion, and it showed immediately, at least to me. There are lots of excuses to be made – like 43 years of experience sitting down on street bikes compared to being asked to stand up on a dual sport bike while riding over obstacles using techniques not only different to those I use normally, but at times opposite. In the end, those would just be excuses. None of the obstacles were that daunting, and the instruction was excellent, and most of the students did extremely well. I did well – but not extremely well – because I knew in my heart I did not really want to. Even though my head REALLY wanted to – the heart is stronger.

The Puget Sound Safety Adventure Camp is a fine program and I recommend it strongly to you. I may not be about to blossom into an enthusiastic and competent dual sport rider, but I gained a wealth of information from the experience. Sometimes learning what you really do not want to do is as important as learning what you can do – possibly more important. Further, I learned a lot about what a motorcycle is actually doing in many situations, and it has improved my understanding of what a street bike is doing.

It also strengthened by resolve to do what is right for me – with the encouragement of the instructors. Motorcycles offer us a wealth of opportunities, but we must summon the self-knowledge and judgment to pick and choose the opportunities that work for us.
A strong contrast would be a recent trek to Utah and back by those from this area who spectated at the SBK race at Miller Motorsports Park. The ride in both directions featured weather that ranged from not so good to extremely dangerous. Heavy rain, unseasonable cold, and high wind in various combinations and at times, all three. I was aware of the conditions, and aware that my chosen gear for the trip was lacking in warmth and waterproofing – my error. I failed to account for conditions that in some cases were record setting. But I was never in a place where I did not want to do what we were doing, and I never doubted my ability to do it. With street bikes I definitely have the “gotta wanna,” – dual sports not so much, even though I would like to.

A second point of comparison arose when I took the Puget Sound Safety Advanced Street Skills class at Pacific Raceways. This class was presented by the same company, with pretty much the same instructors as the Adventure Camp, but for me the results were dramatically different. I was in my comfort zone the entire day – learned a tremendous amount and rode the wheels off a BMW R1200R (to the degree that I choose to “ride the wheels off,” which is a brisk but far less than race pace) and I was never once surprised or in trouble or at much risk. The differences were primarily in my head.

A friend of a couple of decades ago maintained that anyone who likes motorcycles had to like small planes. I did not, which he found inexplicable. Why? Because I did not. Rational analysis can take you only so far. If you do not want to – you do not want to. Why do I not do track days (as opposed to schools)? Because I do not want to.

We are especially blessed here in the Northwest to be surrounded by the best instruction on all manner of motorcycle topics that exists anywhere. To mention just a few, probably the finest author on proficient riding techniques is local guru David Hough. 2Fast puts on outstanding track days, and Mike Sullivan presents track days and race schools – which are not the same. We have at least three MSF course providers that present a menu of all sorts of basic, intermediate and advanced riding skills programs on both street and dirt, and on two and three wheels. Whatever you think you might like to learn about, it is all available in our area.

So then…Do you really want to road race? You’ve always had the passion, but never the time or money? But now…maybe…take a class and find out! Or, all your buddies are positive you will like it and you should do it, and you simply do not want to? Don’t!

Your riding group consistently leaves you behind and people tease you about being “Captain Slow?” First of all, you need a new riding group. Anyone who teases you about going too slow is almost always not a better rider, but merely a fool willing to accept a higher level of risk. Sooner or later – karma bites. If the pace is not what you find comfortable, overcome that junior high testosterone desire to fit in, and slow down! If anyone refers to you as “Captain Slow,” just nod sagely and say “That’s correct” with a whimsical smile that indicates you know a secret. Actually, you do. It works for me!

You’ve always wanted to cross the entire country on a bike, and you have 6 weeks and a motorcycle? Get out the maps, make your plans and do it. Your buddy wants you to go on such a trip and you have never been away from home for more than two days and think you will not like it? You probably won’t.

How far do you want to go out of your way to validate opinions others have about your likes and dislikes?

When it comes to motorcycle choices – think of Polonius’ advice to his son Laertes in Hamlet (I know you were thinking of just this) - “To thine own self be true.”

Ride safe, ride well, and ride often!


Dave Preston is the author of the common sense riding guide, Motorcycle 101 and has been contributing to Sound RIDER! like Clockwork since the year 2000 (if anyone can remember back that far.)

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